Twimbit winners
Recognising outstanding performers in driving future growth and innovation

Best telco to ace “Growth beyond connectivity”: Softbank (Asia Pacific telecom service provider winners 2022)

Telcos are seeking growth beyond their core (connectivity services). They are exploring opportunities in adjacencies (non-connectivity). The Asia Pacific region, with its diversity, offers a fascinating view of the varying strategies adopted by telcos amidst the growing confidence that they can win in establishing digital businesses.  

Telcos are establishing and growing their presence in digital and non-connectivity service segments and this is beginning to show results. For example, in 2021, Asian telcos noted an increase of 20.8% YoY growth in non-connectivity revenue compared to 6.5% overall revenue growth.

twimbit recognises Softbank as the Best telco to ace “Growth beyond connectivity”.

“SoftBank is building its growth prospects as a SUPER APP.”

  • The non-connectivity segment of Softbank contributes approximately 30.6% to the overall revenues amounting to USD 15.6 billion. The non-connectivity revenues increased by 25.8% YoY, driven by Yahoo! JAPAN / LINE segment, which grew 28% YoY.
  1. SoftBank adopts a “beyond carrier” growth strategy. It decided to merge Yahoo Japan and Line and the merged entity (Yahoo! JAPAN/LINE) provides an all-in-one experience with more than 200 services –
  2. blending e-commerce,
  3. communication,
  4. food delivery,
  5. gaming,
  6. music and financial services,

Today, SoftBank is one of the largest internet companies in Japan.

  • PayPay, SoftBank’s financial services platform, enables smooth transactions for users. Additionally, it has the highest share in Japan’s QR and barcode payment market.

SoftBank is the number 1 to ace non-connectivity revenues: Read here

For the complete list of Asia Pacific telecom service provider winners: click here

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