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China Construction Bank (CCB): Leading the technological EX

twimbit’s EX benchmarks for banks

CCB – An Overview

About

HeadquartersChina
CEOZhang Jun
Number of Employees349, 671
Revenue 2020USD 118.8 billion

Vision

Build a world class banking group with top value creation capability

Employee experience objectives

  • Technological transformation
  • Employee growth

Drivers of culture

  • Technological outlook toward business
  • 360° employee development

Top EX initiatives

  • Technology at the core of business

China Construction Bank (CCB) is a pioneer in utilising technology to make work more efficient for their employees. Disruptive technologies such as big data and cloud are taking away routine, monotonous tasks of employees allowing them more space to be strategic and innovative. This way, employees feel valued as they are contributing with high-impact work to their organization.
The bank has streamlined their entire transaction chain, which contributed to the building of a better finance ecosystem.

Some of their tech to make work efficient include:
Big Data Technology
o Helps employees facilitate operations and analyse data which leads to better decision making

Private Cloud
o Helps increase flexibility, innovation and collaboration levels of employees which helped them rapidly roll out bank products

On top of that, CCB has also integrated various crucial processes such as employee management, customer information, pricing management and so on into a single platform. With this integration, employees have said that business operations are now more comprehensive and easier to handle. They have also reported lesser errors, and quicker reaction times. With better data management, employees said they are able to look and harness new business opportunities.

  • Employee development through training

CCB has an end-to-end focus on developing their employees’ career paths. They begin by identifying the career goals an employee has. They then, craft the employees entire development path followed by various thematic training programs. This shows the commitment the bank has in ensuring that employees complete their career development journey. The Bank relied on CCB University to support the development of its employees and New Finance talents.

Some of the programmes include:
o Your Future with CCB – Programme for new recruits to familiarise with the bank and curate a long-term plan for themselves
o Be Better With You – Programme for client managers on how to create, improve and retain relationships with clients
o Together With The Best – Programme for the head of outlets to ensure highest levels of service is given to all customers

As a HR Specialist, you can:
o Create development of programs that suit various backgrounds and career aspirations
o Encourage long-term plans with employees to ensure they can complete their career development journeys

Other employee engagement initiatives

CCB

How you can match up to CCB

  • Enable employees to focus on high-impact work that motivates them by leveraging on technology that automates routine tasks
  • Create personalised career development journeys which make employees feel valued and want to contribute more

To read the full report, click here

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