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CTBC Bank: Fostering career development with leadership

twimbit’s EX benchmarks for banks

CTBC Bank – An Overview

About

HeadquartersTaiwan
CEOJames Chen
Number of Employees12, 143
Revenue 2020USD 3.53 billion

Vision

To be a world-class organization maximizing value for all stake holders

Employee experience objectives

  • Leadership growth
  • Technological collaboration

Drivers of culture

  • Employee focused L&D
  • Focus on technological-first interactions

Top EX initiatives

  • Leadership and growth go hand-in-hand

CTBC Bank institutionalises function-oriented talent strategy and has mapped out several professional management and training programs to support its vision. The bank truly believes that with if employees expand their leadership skills aligned with their career aspirations, the employees will grow leading to higher motivation levels.

The bank examines the performances and potential of employees and follow-up with a personalized career development path. The bank allocates resources to build a complete talent pool by providing employees with on-the-job training, project assignments, and rotations across different countries, businesses, and functions.

Some of the innovative digital initiatives by BOQ include:
Supervisory Development:
o Target employees – supervisory staff
o Aimed at enhancing a supervisor’s performance and developing the required skills in for leading teams
o This initiative consists of training in critical supervisory skills like people management, performance management, presentation skills and change management.

Executive Training
o Target employees – Staff with previous banking experience
o Aimed at shortening the process of career growth of staff by leveraging on the previous experience and knowledge as bankers
o Based on the needs of each employee, internal and external training is provided in affiliation with industry experts

As a HR Specialist, you can:
o Build personalised experiences of L&D that distinguishes between on-the-job training and development
o Leverage on employees’ previous work experiences that could be key in their career growth

  • Enhancing efficiency via technology

The future will witness humans and technology working together flawlessly, complimenting each other. Therefore, banks need to redesign their working model by assigning some tasks to human, others to machines and finally – some of them to a collaborative model. A future where workflows facilitate human-machine collaboration is dawning upon banks.

CTBC Bank is quick to realise this and have several initiatives to future-proof their employees. Through Brain Center, the bank integrates machine thinking, machine vision, and machine dialogue. This provides an optimal and consistent cross-channel experience for employees.

By familiarising themselves with these disruptive technologies, employees are learning new future-ready skills and at the same time, enhancing internal operational efficiency.

Furthermore, the bank also designated the Data Intelligence R&D Division to manage data governance, AI technology, and the development of data operation strategy. This further reiterates the bank’s efforts to increase efficiency through technology by boosting a single source of truth.

As a HR Specialist, you can:
o Understand and resolve the resistance employees have with technology through deep diving into knowledge and information
o Prioritise learning before encouraging collaboration between employees and machines

Other employee engagement initiatives

CTBC

How you can match up to CTBC

  • Communicate and understand what your employees’ goals are, then create a personalised career path that will encourage them to grow
  • Build collaborative models harnessing technology that will boost the efficiency levels of your employees and transform them into high-performing individuals

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