The Netflix EX is an uplifting flick


Netflix is an online platform that enables users to watch TV shows and movies on smart TVs, PCs, Macs, mobiles and tablets.

  • CEO: Reed Hastings
  • Mission: At Netflix, we want to entertain the world. Whatever your taste, and no matter where you live, we give you access to best-in-class TV shows, movies and documentaries.
  • Revenue USD MM (FY20): $20,156.45
  • Headcount: 8,600
  • Women make up 48% of the leadership positions
  • Each employee gets a fully vested 10-year stock option plan
  • Customize compensation by changing the proportion of flexi vs. fixed benefits
  • Matched donation to a not-for-profit of employee’s choice capped at $10,000
EX objectives
  • Independent decision-making
  • Share information openly, broadly and deliberately
  • Maintain candidness
  • Retain highly effective people
  • Avoid rules and hard coded systemic values

The foundations of freedom and responsibility — not having a lot of rules, not having policies, not using sort of a bureaucracy or hierarchy to govern — but instead really providing context to folks and giving them all the freedom to do their job and all the responsibility … has increased over time instead of decreased, and continues to work.

– Tawni Cranz, Chief Talent Officer at Netflix

Drivers of culture
  • Integrity
  • Excellence
  • Respect
  • Inclusion
  • Collaboration

The “keeper test” to evaluate employees – If one of your employees was leaving for another job would you fight hard to keep him/her at Netflix?

If the answer is “no,” then Netflix will put that person out to pasture. Or, as it shares in the culture deck – Sustained B-level performance, despite ‘A for effort’, generates a generous severance package, with respect.

Key ratings
  • Total ratings on Glassdoor: 1200
    • Overall rating: 4
    • Recommend to friend: 73%
    • CEO approval rating: 90%
  • Self
    • Parental leave
    • Time away
    • Family forming
  • Finances
    • Stock option program
    • Personal top of market
    • Employee giving program
  • Conveniences
    • Expenses and work-related travel allowances
    • Work, not drive
    • Relocation benefits
Diversity and Inclusion
  • 47% of the workforce is female
  • 54.5% of the workforce ethnicity
  • 41.9% of the ethnicity in leadership

It takes diversity of thought, culture, background, and perspective to create a truly global storytelling platform.

Key internal resource groups
  • Vetflix – for veterans
  • #sherules – for women
  • Swana – for employees from Africa and SW Asia
  • Mental Health
Match-up to Netflix!
  • Evaluate your leadership mix
  • Provide flexible and growth-oriented benefit packages
  • Support personal initiatives of employees with resources


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