Loyalty programs are marketing strategies designed to reward and retain customers by providing incentives for repeat business. Nowadays, loyalty programs come in various forms and many businesses have implemented their own programs to encourage repeat purchases and build brand loyalty.

However, not all loyalty programs are able to achieve the results they yearn. Hence, businesses must continually analyze and improve their programs to ensure they are meeting the evolving needs and preferences of their customers.

As a whole, loyalty programs continue to play a key role in the marketing strategies of many businesses and are expected to remain an essential component of customer retention efforts in the future.

Click here to learn more about the making of loyalty programs and the successful ones on the market now.

---

About this loyalty program quiz

• This quiz covers some examples of successful loyalty programs on the market.
• 5 questions in less than 2 minutes.
• Expert or novice, this quiz is for all!
• You will receive your final score at the end of the quiz.